Meet John Wayne

Ricardo’s story is one that literally BLEW US AWAY.  He was fortunate to have grown up around hair and makeup.  His dad was a barber and his mom was a glamorous woman who marketed cosmetics products and would bring him along on sales meetings.  At a young age he developed an appreciation for how makeup could lift people’s spirits.  In high school he was fortunate to have the opportunity to do some hair modeling and that led to traveling with the Matrix Hair Company for trade shows where he got to watch and learn about the industry first hand.  These experiences helped him set up great career for himself in Milwaukee, but soon his friends and those who knew his potential started urging him to go to a city that did not have a ceiling as low as Milwaukee.  He took a leap of faith and traveled to LA, with hopes of putting his skills, talents and hard work to good use.